The View From Scranton

The Lean Mean

Meaning is arbitrary and without foundation. Translation: meaning doesn’t mean shit. Or it means whatever the fuck you say it means, want it to mean, need it to mean, mean it to mean.

You say you mean one thing, I take it to mean another; together we get something else. Something different. Something the same. Meaning. Is this miscommunication, or is it collaboration?

Both. Blessedly, beautifully so. Get to the happy place where accidents happen. And all it means is we both got there. At last.

We gotta get somewhere. Somewhere else.

The spur comes from Kalle Lasn’s soon to be unleashed Design Anarchy, an inimitable Adbusters offering. Dig the previews, they’re a gas. Lean, mean and keen. Simple, solid and elegant. And then some.

And Tibor. Lots and lots of Tibor. Evoked in mug and mood and spirit. Homaged in idea and angle. Adbusters know enough to know a master, and they know how to due things masterfully.

posted by John Hood. @ 10:18 AM